“Customer first” is our leading strategy to win foreign markets

36,000 square meters of surface area, 13,500 of them covered by plants dedicated to manufacturing and processing high-quality almonds by Alfrus. Our new factory in Coseano (Udine) in Italy was built to satisfy the various needs of the food and confectionery industry. Because we want to be close to our clients.

Our almond production and processing plants, our internal food safety laboratories and even our warehouses have been provided with digital intelligence machinery and software programs. We also chose to settle in Coseano our new factory, so that we could be able to give fast and effective responses to our customers.

“For us, being close to customers is a multifaceted value – highlights Leonardo Sisto, CEO of Alfrus Srl – Being present means succeeding in cultivating long-term relationships with our buyers and customers”.

In other words, our goal is:
– Having a strategic position from a geographical and logistic point of view
– Creating customized products for our clients
– Satisfying our customer needs
– Establishing a relationship of trust between people rather than company brands.

READY AND EFFECTIVE RESPONSE FOR OUR CUSTOMERS

The choice of building a new almond processing plant in Udine is related to our primary goal. We are now settled at the center of commercial hubs and efficient roads to trade all over Europe. And this allows us to shorten delivery times and be more precise and accurate, so that we can meet unforsee customers’ needs immediately and effectively too.

Furthermore, in our high-tech plant we are able to carry out customized almonds processing stages according to our clients’ requests. Our laboratories are also available to companies that want to test new almond-ingredients for food products.

Our strategy of geographical proximity mirrors our closeness to clients, but aims at tunring them into loyalties.

To learn more about the topic, we recommend this article by our CEO Leonardo Sisto.

28 May 2021